As a general rule there are two categories of users of the Services: “Buyers” who are interested in opting-in to offers for products or services from Suppliers, and “Suppliers” who are in the business of offering products and services to Buyers (collectively, “you”).
What Information We Collect
We may collect two types of Personal Information: (i) personally identifiable information (“PII”), which constitutes any information that can identify an individual directly or through other reasonably available means and is otherwise referred to herein as “Personal Information”, but does not include information deemed not to be Personal Information in accordance with applicable law; and (ii) non-personally identifiable information (“Non-PII”), which is also referred to as aggregate and anonymous data, or is information that would not, in and of itself, identify you. Please note that what one may initially consider to be Non-PII may, in some contexts, such as in respect of small geographic locations or communities, result in such information being attributable to you or allowing you to be identified because of the context. Please consider this when providing information.
What Information We Ask You For
When you use the Services, you will be asked to provide us with certain PII and Non-PII about yourself such as your name, email, industry, role, title (optional) and, where applicable, certain banking information.
What Information We Automatically Gather
Sooof uses "cookies" to collect non-PII and information. Cookies are small text files a website uses to recognize repeat users, and is typically placed on your hard disk by a web page server. Cookies contain information that can later be read by a web server in the domain that issued the cookie to you. The way cookies function is by assigning a number to the user that has no meaning outside of the assigning website.
Such Non-PII may automatically be collected when you use or visit the Services. The cookies we employ collect and store information related to your use of the Services, such as the pages you view on the website, and information pertaining to your computer device, network, protocols and software and the date and time of your visit. This Non-PII we automatically collect is used to help us provide a more relevant and useful site experience to you. This information is also used in the aggregate to perform statistical analyses of user behavior and characteristics in order to measure interest in and use of the various areas of the Services.
What Other Information May Be Collected
Profile. As a Buyer or a Supplier, you may have a public profile (a “Profile”) on the Services and certain information in your profile may be available to other users of the Services. You have the ability to view your Profile, and can update and/or change your Profile by notifying us of any changes you wish to make. Note that if you include PII in your Profile, it can be used and viewed by others. We are not responsible for the information you choose to include in your Profile.
Third Party Services. As a Supplier or a Buyer, we may request access to your social media webpages such as Facebook and Twitter for purposes of your Profile. Some of those third party services may also provide us with Personal Information from your accounts and, as such, we may collect such information.
Feedback. You should feel free to give us feedback, register a complaint, or ask questions about the Services. We may store your communications, including any Personal Information you include in them, so that we can effectively respond to you.
How We Use Your Information
Our primary objective in collecting your information is to provide services that are of the greatest interest and use to you. In addition to those uses mentioned above, we use the PII collected for the following purposes: (i) for registration and access to your account; (ii) to manage your account; (iii) to communicate with you; (iv) to process payments; (v) to measure interest in and improve our Services; (vi) to provide you with information and offers from us or third parties that we believe you may find useful or interesting, including marketing or promotional materials, advertisements, coupons and other information on services and products offered by us or third parties; (vii) to resolve disputes troubleshoot problems; and (viii) to monitor the Services and to enforce the TOS. In addition, the Personal Information allows us to develop and customize the Services and to better understand what products and services you would like. The Personal Information may also be used to send you e-mails that we believe may be of interest to you, such as our newsletters. You may opt out of receiving any such e-mails by unsubscribing; simply follow the unsubscribing instructions.
In addition to the uses mentioned above, we use the Non-PII collection for the following purposes: (i) to monitor and analyze use of the Services and for the technical administration of the Services; (ii) to increase functionality and user-friendliness of the Services; (iii) to better tailor the Services to your needs; and (iv) to generate and derive useful data and information concerning the interests, characteristics and use behavior of users, and to verify that users of the Services meet the criteria required to process their requests.
How We Share Your Information
We may share you information with the following parties and/or for the following purposes:
Suppliers – As a Buyer, we may share your Personal Information with Suppliers in connection with any Offers you opt-in to through the Services. This information is shared to facilitate any Offers and the entry into Contracts.
Affiliates. We may share much of our data, including your PII, with our parent, subsidiary and other affiliated companies (each a “Related Entity”) that are committed to serving your online needs and providing related services.
Public Profiles. As mentioned above, if you provide Personal Information in your Profile, this information will be publicly available and therefore may be shared to other users of the Services.
Trusted Third Party Service Providers. We may use third parties to provide technical support and perform tracking and reporting functions, conduct quality assurance testing, and provide other services in connection with the Services. We may share Personal Information about you with them so that they can perform the services they are required to perform.
Other Third Parties. We may share information with other parties whom you ask us to send Personal Information, whether explicitly or by using the Services.
Aggregate Information. We may share non-PII in the aggregate to third parties relating to user behavior in connection with actual or prospective business relationship with those third parties. For example, we may disclose the number of users that have been exposed to, or clicked on, links.
How We Protect Your Personal Information
We understand how important protecting your privacy is, and we are committed to safeguarding the information you provide to us. And while we cannot guarantee absolute security, we have implemented specific security procedures to protect the storage and disclosure of your information, including the use of secure sockey layer (SSL) encryption technology. Further, access to your information is restricted to select employees or representatives.
How You Can Correct Your Information
To update your Personal Information, or please contact us at email@example.com and notify us of what information is to be updated.
How Long We Keep Information
We keep the Personal Information you have given us for at least as long as you maintain your account with the Services. Keep in mind, however, that even if you delete your account, we may retain your Personal Information in conformance with our data retention policy, under which we may reasonably retain such information to comply with laws, prevent fraud, resolve disputes, troubleshoot problems, assist with any investigations, enforce our TOS, and take other actions otherwise permitted by law.
External Links and Parties
Canada’s Personal Information Protection and Electronic Documents Act
There may be circumstances where we are unable to provide access to your PII. We may deny access for legally permissible reasons, such as situations where the information contains references to other individuals and is not reasonably severable, or where it cannot be disclosed for legal, security or other commercial proprietary reasons. We will advise you of any reason for denying an access request.
To contact us concerning privacy issues, please send a letter to:
Attention: Privacy Officer
70 University Avenue
The Services are hosted on Microsoft Cloud. Accordingly, please be advised that through your continued use of the Services, you may be transferring your Personal Information to countries other than your country of residence or jurisdiction and you consent to that transfer. Additionally, you understand that your Personal Information may be processed in countries where laws regarding processing Personal Information may be less stringent than in your country.
Governing Law and Dispute Resolution
How to Contact Us
Last updated: May 21, 2017.